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WestJet launching gender-neutral uniforms, allowing visible tattoos while working

September 7, 2022
The Canadian Press


Photo: WestJet

WestJet workers are getting a new look as the airline revamps its uniforms with an eye to gender inclusivity.

The Calgary-based carrier says the new blue pantsuits, skirts and dresses with teal accents are meant to be gender neutral, so workers can select the uniform that is most authentic and comfortable to them.

The uniforms also include redesigned name tags with space for staff to denote which pronouns they prefer people use when addressing them.

The uniforms were designed by “Project Runway Australia” winner Juli Grbac with input from frontline airline workers and the teal accent is meant to be a nod to the company’s 26-year history.

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The redesign comes five years after WestJet updated its uniform guidelines to take on a genderless approach that encourages staff to wear whatever pieces resonate most with individual workers.

Along with the new uniforms, WestJet has updated its policies to allow staff to showcase visible tattoos while at work.


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